Mississauga is a large suburban city that borders Toronto, Ontario. Situated on the shores of Lake Ontario in the Regional Municipality of Peel, Mississauga is the sixth-largest municipality in all of Canada by population, which stands at 721,599 according to the 2016 census.
Fast-growing and multicultural, Mississauga’s prosperity is closely linked to its proximity to Ontario’s capital city of Toronto. By the end of the 20th century, Mississauga had developed a flourishing central business district where many Fortune 500 companies have established their head offices – more than 60, in fact. Canada’s largest and busiest airport, Toronto Pearson International Airport, is in Mississauga, making the city a global gateway.
The city’s strongest economic sectors contribute greatly to Ontario’s robust economy, including aerospace engineering and technologies, banking and finance, electronics and computers, pharmaceuticals, and transportation parts and equipment.
Because this region of Ontario has a vibrant arts and culture scene, there’s always plenty to see and do in Mississauga. Many of Canada’s best entertainers, artists, filmmakers, writers, and musicians live and work here.
If you want to reach new customers online in Mississauga, then advertising with Google Ads (formerly known as Google AdWords) is a good choice for your business. This online advertising service was developed by Google to help advertisers reach their customers instantly.
When someone searches for a particular term, “aerospace industry in Ontario” for instance, Google returns pages of results, some of which are ads related to the search term. To have clickable ads appear on these SERPs (search engine results pages), advertisers bid on keywords via the Google Ads platform. Services are offered under a pay-per-click (PPC) pricing model.
The team of Google Ads experts at Index has a combined experience of 30 years in media buying. They understand how Google Ads works inside and out, from the Google Ads auction and bidding process to cost-per-click. They know how to factor in important things like Quality Score. What’s more, with our offices in downtown Toronto in addition to Montreal and São Paulo, Brazil, Index is familiar with the Mississauga market.
While it’s true that anyone with an account can launch a Google Ads campaign, an experienced professional will get much better results. Google Ads is a proven system, but it requires a high level of knowledge to get the most out of it. The team at Index will put their experience and expertise to work to achieve immediate results.
A successful Google Ads campaign (formerly Google AdWords) is an effective element of a digital marketing strategy, but it is just one tool in your online advertising arsenal. Depending on your needs and goals, other tools to consider include Facebook Ads and YouTube Ads. Index will gladly advise you on the best strategy to pursue in order to reach new customers online in Mississauga.
Contact our agency now to have us manage your Google Ads campaigns in Mississauga, Ontario. All of our services are also offered in French, helping you reach consumers across Canada.