{"id":1969,"date":"2011-09-28T17:40:28","date_gmt":"2011-09-28T21:40:28","guid":{"rendered":"https:\/\/www.indexwebmarketing.com\/?page_id=1969"},"modified":"2022-12-21T11:58:47","modified_gmt":"2022-12-21T15:58:47","slug":"online-advertising","status":"publish","type":"page","link":"https:\/\/www.indexwebmarketing.com\/en\/services\/online-advertising\/","title":{"rendered":"Online Advertising"},"content":{"rendered":"\r\n<h1 class=\"wp-block-heading\" style=\"text-align:center\">Index<\/h1>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\" style=\"text-align:center\">Are you looking for an efficient and affordable way to quickly achieve&nbsp;conclusive results?<\/h3>\r\n\r\n\r\n\r\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\r\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\r\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub1-300x169.png\" alt=\"\" class=\"wp-image-14923\" srcset=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub1-300x169.png 300w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub1-768x432.png 768w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub1.png 975w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\r\n<h2 class=\"wp-block-heading\">Why should you consider online ads?<\/h2>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\"><li>Reduce and manage the cost of&nbsp;acquiring new clients<\/li><li>Improve&nbsp;visibility&nbsp;and brand image<\/li><li>Maximize return on investment<\/li><li>Target new customers<\/li><li>Reach people who intend to buy<\/li><\/ul>\r\n\r\n\r\n\n<p class=\"mb-0\">\n\t<a href=\"https:\/\/www.indexwebmarketing.com\/en\/contact-us\/\" class=\"btn btn-lg btn-red\">Free estimate<\/a>\n<\/p>\n<\/div>\r\n<\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-columns has-2-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\r\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\r\n<h2 class=\"wp-block-heading\">What is unique to online advertising?<\/h2>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\"><li>Boost your clickthrough rate with keyword optimization<\/li><li>Target your customers geographically<\/li><li>Change a campaign\u2019s parameters at any time to improve your ROI<\/li><li>Adapt the text of your ads to market trends<\/li><li>Visualize your campaign\u2019s results with detailed statistics<\/li><\/ul>\r\n\r\n\r\n\n<p class=\"mb-0\">\n\t<a href=\"https:\/\/www.indexwebmarketing.com\/en\/services\/\" class=\"btn btn-lg btn-red\">Back to services\n\t<\/a>\n<\/p>\n<\/div>\r\n\r\n\r\n\r\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\r\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub2-300x200.png\" alt=\"\" class=\"wp-image-14930\" srcset=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub2-300x200.png 300w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub2-768x512.png 768w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/07\/pub2.png 975w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure>\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n\r\n<p>Index Web Marketing agency provides you with the expertise to reach the world of online advertisement by investing where your competitors don&#8217;t. You will see an increase in your return on investment and you will&nbsp;stand out&nbsp;from your competitors.<\/p>\r\n\r\n\r\n\r\n<p>IWM prioritizes the use of <a href=\"https:\/\/www.indexwebmarketing.com\/en\/services\/google-adwords-advertising\/\">Google Adwords<\/a> and <a href=\"https:\/\/www.indexwebmarketing.com\/en\/services\/facebook-ads-montreal\/\">Facebook Ads<\/a> systems for the establishment and management of its ad campaigns.<\/p>\r\n\r\n\r\n\r\n<p>If your company already has a solid base in online advertising, you might consider <a href=\"https:\/\/www.indexwebmarketing.com\/en\/services\/retargeting\/\">remarketing<\/a> to strengthen your web strategy.<\/p>\r\n\r\n\r\n\r\n<p>Other marketing techniques are also possible and will be taken into account&nbsp;during the preliminary needs analysis, which is done for&nbsp;every client, such as:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\"><li>Affiliates with commission programs<\/li><li>Web media placement (Banners, Ads on networks)<\/li><li>Online contest promotion<\/li><li>Yahoo! Ad and MSN Ad Center (AdWords alternatives)<\/li><\/ul>\r\n\r\n\r\n\r\n<p>Payment methods for <strong>online advertising at our agency<\/strong> are:<\/p>\r\n\r\n\r\n\r\n<p><strong>Pay Per Click (PPC): <\/strong>Asolution which consists of paying a predetermined fixed amount each&nbsp;time the broadcasted ad is clicked.<\/p>\r\n\r\n\r\n\r\n<p><strong>Cost Per Thousand (CPT):&nbsp;<\/strong>A solution which consists of paying for pages displayed. To use CPT, there&nbsp;must be Web media placement on Web sites, networks or portals that generate&nbsp;high traffic because the number of pages displayed each month must be over 1 million.<\/p>\r\n\r\n\r\n\r\n<p><strong>Cost Per Sale (CPS):<\/strong> A&nbsp;solution which consists of paying for the clicks that resulted&nbsp;in&nbsp;a sale.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">To summarize, online advertisement allows you to\u2026<\/h2>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\"><li>Reduce and manage your costs for the acquisition of new clients<\/li><li>Improve your notoriety and brand image<\/li><li>Maximize your return on investment<\/li><li>Attract new clientele<\/li><li>Target Internet users who intend&nbsp;to buy<\/li><\/ul>\r\n\r\n\r\n\r\n<p>Find our offer in <a href=\"https:\/\/www.indexwebmarketing.com\/en\/advertising-agency-markham-ontario+\/\">Markham, Ontario<\/a> and in <a href=\"https:\/\/www.indexwebmarketing.com\/en\/internet-advertising-kitchener-ontario\/\">Kitchener, Ontario<\/a>.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Index Are you looking for an efficient and affordable way to quickly achieve&nbsp;conclusive results? Why should you consider online ads? Reduce and manage the cost of&nbsp;acquiring new clients Improve&nbsp;visibility&nbsp;and brand image Maximize return on investment Target new customers Reach people who intend to buy What is unique to online advertising? Boost your clickthrough rate with [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":1965,"menu_order":2,"comment_status":"open","ping_status":"open","template":"page-templates\/template-services-publicite.php","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-1969","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Online Advertising | Digital Advertising Agency in Canada, Montreal, Toronto and US | Index<\/title>\n<meta name=\"description\" content=\"Index digital advertising experts will help you achieve online advertising results\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.indexwebmarketing.com\/en\/services\/online-advertising\/\" 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