{"id":14338,"date":"2018-05-08T10:37:03","date_gmt":"2018-05-08T14:37:03","guid":{"rendered":"https:\/\/www.indexwebmarketing.com\/en\/?p=14338"},"modified":"2018-05-08T11:39:01","modified_gmt":"2018-05-08T15:39:01","slug":"digital-marketing-hot-topics-edition-34","status":"publish","type":"post","link":"https:\/\/www.indexwebmarketing.com\/en\/digital-marketing-hot-topics-edition-34\/","title":{"rendered":"DIGITAL MARKETING HOT TOPICS \u2013 EDITION #34"},"content":{"rendered":"<p><a href=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/05\/app-2941689_960_720.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-14332\" src=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/05\/app-2941689_960_720.jpg\" alt=\"visuel de l'app uber sur iphone\" width=\"960\" height=\"640\" srcset=\"https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/05\/app-2941689_960_720.jpg 960w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/05\/app-2941689_960_720-300x200.jpg 300w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/05\/app-2941689_960_720-768x512.jpg 768w, https:\/\/www.indexwebmarketing.com\/wp-content\/uploads\/2018\/05\/app-2941689_960_720-1920x1280.jpg 1600w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, in the digital marketing world. What are the most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can\u2019t afford to miss this week!<\/span><\/i><\/p>\n<h2><b>Flying Taxis, Brought to You by Uber<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Uber and NASA recently announced that they\u2019re working on a <\/span><b>prototype for a flying taxi<\/b><span style=\"font-weight: 400;\">, to be called <\/span><a href=\"https:\/\/www.uber.com\/info\/elevate\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Uber Elevate<\/span><\/a><span style=\"font-weight: 400;\">. Ready to go within 5 years, these new vehicles will be able to transport people from downtown San Francisco to the city\u2019s airport for a modest $84. This announcement comes just as Uber has had to justify losses of 4.5 billion euros last year on its taxi service.<\/span><\/p>\n<p><a href=\"https:\/\/bit.ly\/2wmR15w\" target=\"_blank\" rel=\"noopener\">https:\/\/bit.ly\/2wmR15w<\/a><\/p>\n<h2><b>5 Sources of Ideas for Creating More Inspiring Content<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Your SEO and link building strategy is proving to be a bit dull? Forget about keywords and get inspired by <\/span><b>discussions on Quora, in Facebook or LinkedIn groups, and by FAQ topics<\/b><span style=\"font-weight: 400;\">. The process may take a little longer, but the result will be more human. And you\u2019re guaranteed to find opportunities you won\u2019t want to pass up!<\/span><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/where-to-find-ideas-for-content-your-audience-will-love-look-at-and-link-to-297432\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/searchengineland.com\/where-to-find-ideas-for-content-your-audience-will-love-look-at-and-link-to-297432<\/span><\/a><\/p>\n<h2><b>F8 Conference Reveals 8 Upcoming Changes to Facebook<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">No <\/span><a href=\"https:\/\/www.indexwebmarketing.com\/en\/digital-marketing-hot-topics-edition-29\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">internet-connected home-speaker<\/span><\/a><span style=\"font-weight: 400;\"> was unveiled at the <\/span><b>F8 Conference<\/b><span style=\"font-weight: 400;\"> on May 1 and 2, 2018, but Zuckerberg did announce the launch of <\/span><b>8 other new features<\/b><span style=\"font-weight: 400;\"> in the coming months. Facebook Dating, Whatsapp group calls, translation, and many more &#8230;<\/span><\/p>\n<p><a href=\"https:\/\/www.lemondeinformatique.fr\/actualites\/lire-conference-f8%C2%A0-8-changements-a-venir-dans-facebook-71647.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.lemondeinformatique.fr\/actualites\/lire-conference-f8%C2%A0-8-changements-a-venir-dans-facebook-71647.html<\/span><\/a><\/p>\n<h2><b>Google Opens Up Access to .app Domain Names<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Following an investment of <\/span><b>$25 million<\/b><span style=\"font-weight: 400;\"> for exclusive rights 3 years ago, starting May 8, Google will open up <\/span><b>access to .app domains<\/b><span style=\"font-weight: 400;\"> that will most likely become the top choice for application developers. Using the <\/span><b>HTTPS protocol will be mandatory<\/b><span style=\"font-weight: 400;\"> for all .app websites.<\/span><\/p>\n<p><a href=\"https:\/\/techcrunch.com\/2018\/05\/01\/google-is-launching-app-domains-the-first-tlds-secured-with-built-in-https\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/techcrunch.com\/2018\/05\/01\/google-is-launching-app-domains-the-first-tlds-secured-with-built-in-https\/<\/span><\/a><\/p>\n<h2><b>The Facebook Dating App<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">As we mentioned above, Facebook announced at its <\/span><b>F8 Conference<\/b><span style=\"font-weight: 400;\"> that its <\/span><b>dating app<\/b><span style=\"font-weight: 400;\"> will be launched in the coming months. With over 200 million singles on the platform, this would be the perfect opportunity for Facebook to use user data to connect them with each other.<\/span><\/p>\n<p><a href=\"https:\/\/www.numerama.com\/tech\/364384-tout-ce-quil-faut-savoir-sur-la-nouvelle-app-de-rencontre-de-facebook.html\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.numerama.com\/tech\/364384-tout-ce-quil-faut-savoir-sur-la-nouvelle-app-de-rencontre-de-facebook.html<\/span><\/a><\/p>\n<h2><b>Image Redesign for Google News<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">In the lead-up to the <\/span><b>Google I\/O conference on May 8th, 9th, and 10th<\/b><span style=\"font-weight: 400;\">, Sundar Pichai has announced an <\/span><b>image redesign for Google News<\/b><span style=\"font-weight: 400;\">. The new interface will be inspired by elements from the <\/span><b>Newsstand<\/b><span style=\"font-weight: 400;\"> app and from <\/span><b>YouTube<\/b><span style=\"font-weight: 400;\">. With promises of improved load speed and more video content, this news is very exciting indeed!<\/span><\/p>\n<p><a href=\"https:\/\/www.theverge.com\/2018\/5\/4\/17320190\/google-news-update-video-youtube-amp\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">https:\/\/www.theverge.com\/2018\/5\/4\/17320190\/google-news-update-video-youtube-amp<\/span><\/a><\/p>\n<hr \/>\n<h4><b>We\u2019ll be back next week with a new edition of the digital news with Index. In the meantime, \u201cStay Connected!\u201d<\/b><\/h4>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, in the digital marketing world. What are the most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can\u2019t afford [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":14333,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[206],"tags":[],"class_list":["post-14338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nouvelles-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>DIGITAL MARKETING HOT TOPICS \u2013 EDITION #34 - Index Agency<\/title>\n<meta name=\"description\" content=\"What are the most important takeaways from the latest web news? 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