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Performance Marketing Specialist Intermediate / Senior – Montreal

Sommaire

Sommaire illustration
  • Conduct keyword research and analysis
  • Write creative text ads for clients
    Create visuals for online ads
  • Manage PPC accounts
  • Analyze traffic with our AI platform and other traditional analytics tools
  • Execute on-page and off-page SEO audits, monitor their implementation, and ensure the growth of the websites you manage
  • Understand the technical structure of the client and give recommendations
  • Provide training to our partners
  • Support continuous improvement and development of company processes
  • Monitor industry trends
  • Contribute to the company’s research and development activities (our tools and AI platform)
  • Assure quality control
  • Contribute to creativity sessions
  • Participate in team building activities

Compétences

  • Minimum of 2 years of experience in marketing and advertising
  • Experience managing and optimizing Facebook & Google Ads campaigns (Budgeting, new copy, targeting, A/B testing)
  • Ability to analyze data and then design experiments to test those hypothesis
  • Advanced knowledge in SEO, with examples of obtained results
  • Bilingual (French and English)
  • Knowledge of best practices and tools (Keyword Tool, Google Analytics / Search Console, Moz, SEMrush, Majestic…)
  • Excellent interpersonal, communication and customer service skills
    Excellent copywriting skills (French and English)
    Extended knowledge in advertising
    Attention to detail and great organizational skills in a fast-paced, dynamic environment
  • Knowledge of Google Drive Suite
  • Ability to work both independently and in a team, and to multitask several projects at once under tight deadlines
Compétences illustration

Atouts

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  • Google Certifications, Facebook Blueprint and other certifications
  • Web design skills
  • Certifications or experience in other web marketing/technology fields
  • Bonus points if you can send us SEO ideas on https://www.indexwebmarketing.com
  • Proficiency in a 3rd language (Mandarin, Portuguese, Spanish or another language)
  • University degree in communications, marketing, journalism, mathematics, statistics  or a related discipline
  • Passion for the web & new technologies
  • A great fit with our company vision and values
  • Familiarity with the agency ecosystem
  • Entrepreneurial and leadership qualities