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Digital Marketing Hot Topics #56

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can’t afford […]

10.10.2018
by Manon Rouanet
Digital Marketing Hot Topics #55

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can’t afford […]

03.10.2018
by Manon Rouanet
what is programmatic advertising
What Is Programmatic Advertising?

Programmatic advertising appeared in the late 1990s with the advent of ad networks and has since evolved with new opportunities opening up over time. Indeed, this model continues to grow. In Canada and the US, programmatic buying now accounts for close to 80% of online advertising and this percentage is only expected to increase in […]

28.09.2018
by Arnaud Pinet
digital hot topics news marketing web
Digital marketing hot topics – Edition #54

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 digital news stories that you can’t afford to miss […]

25.09.2018
by Arnaud Pinet
artificial intelligence replacing google analytics
Is Artificial Intelligence Replacing Google Analytics?

Google Analytics is an undeniably useful analytical tool that helps you measure your website performance. It has allowed companies of all sizes to gain a competitive edge by effectively harnessing their data to enable more evidence-based decisions, insights, and process optimization. However, the new opportunity that is overtaking traditional data analytics is the use of […]

20.09.2018
by Francois LaPalme
web marketing news september 2019
Digital marketing hot topics – Edition #53

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can’t afford […]

19.09.2018
by Arnaud Pinet
digital marketing hot topics september 2018
Digital marketing hot topics – Edition #52

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can’t afford […]

11.09.2018
by Arnaud Pinet
digital marketing hot topic september
Digital marketing hot topics – Edition #51

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can’t afford […]

05.09.2018
by Arnaud Pinet
Inside / Director Administration & RH @Montreal

Welcome to the fourth episode of Inside Index. With each Inside article, we invite you to discover our agency via interviews with our experts. This week, we are interviewing Arianne, our Director of Human Resources & Administration Arianne Matte joined Index at its inception, seven years ago. Having started out as an SEO writer, today […]

29.08.2018
by Arnaud Pinet
digital marketing hot topic august 2018
Digital marketing hot topics – Edition #50

This week, as they do every week, our experts have researched and analyzed the most recent trends and updates, plus the newest tools and features, of the digital marketing world. What are your most important takeaways from the latest web news? Index rounds up the 6 most important digital news stories that you can’t afford […]

28.08.2018
by Arnaud Pinet
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