menu
close
+1-647-503-0505
menu
close
+1-647-503-0505
Did not find what you were looking for ?

Use the form to get in touch!

Form Our services
Latest Articles
Editorial illustration of a ChatGPT chat interface with a glowing sponsored ad result and a faint Canadian maple leaf
Nouvelles
ChatGPT Ads in Canada: Why Your Brand Should Be Running Them Before Your Competitors Wake Up

In this article, Index Agency’s Ads Performance Director, Ghaith Jelassi, explains how Index can help you launch your first ChatGPT Ads campaigns in Canada. Last week I sat with a Montreal e-commerce founder who runs about $4M a year in revenue, mostly through Google Shopping and Meta. He asked me a question I’ve been getting […]

published on 05.06.2026
What is GAIO | Index Web Marketing
Intelligence artificielleNouvelles
What Is GAIO? Everything You Need to Know About LLM Optimization

In this article, we spotlight Jeremy Easterbrook, CEO & Head of R&D at Index and a recognized expert in artificial intelligence. He tackles the key questions around GAIO (Generative AI Optimization)—a crucial approach for getting businesses noticed in AI-generated responses (ChatGPT, Perplexity, Gemini, and more).

published on 31.03.2025
1 2 3 … 13
How to optimize your business for AI results?

In this article, we feature two AI evangelists at Index – Jeremy Easterbrook (CEO & Head of R&D), and Francois LaPalme (VP Strategy of AI) that highlight this fundamental shift: no longer is the goal simply to “rank number one.” Instead, we want to become part of a multi-step, conversational flow. Someone might start by asking an LLM, “Which tools can automate my analytics?” and follow up with, “What’s the best service for a small startup with a limited budget?” If you’ve taken a GAIO-minded approach, your brand has a far better chance of being woven into that AI-driven conversation.

published on 27.03.2025
Index Agency Celebrates Its 14th Anniversary with AI Solutions and New Offices

Montreal, November 22, 2024 – In November 2024, Index Agency celebrated its 14th anniversary. Index reached this significant milestone by redefining its offerings focused on Generative AI and relocating its headquarters. The company is growing and has recently welcomed several major accounts and agency partnerships. These advancements mark a new era for Index Agency, which […]

published on 02.12.2024
SearchGPT is an alternative search to Google, powered by Bing
The End of Google ? The Impact of ChatGPT Search on Ads and SEO

TLDR – My Search GPT Predictions OpenAI’s launch of ChatGPT search is finally here. Could this finally be the end of Google’s monopoly on Search? By Jeremy Easterbrook; Founder of Index, 15+ years in Digital Marketing & AI evangelist Here’s where I think Search is moving and who is expected to win : Generative Search […]

published on 15.11.2024
Google Analytics
Universal Analytics (UA) Shutdown: Our solution for a smooth transition to GA4

The shutdown of Google Analytics 3, also known as Google Universal Analytics (UA), is imminent. This shutdown marks a significant milestone in the world of data collection and web analysis. Starting from July 1, 2024, GA3 will cease to function, and all valuable data collected over several years associated with your GA3 account will be […]

published on 27.05.2024
Consent Mode v2 impact over Google Ads
What is Google Consent Mode V2 ? Cookie implementation explained.

In this article,  you will learn everything you need to know about what is Google Consent Mode V2 and how does cookie implementation affect advertisers. Download our free cookie consent widget guide using Klaro What is Google Consent Mode? At its core, Google Consent Mode is a method that lets you adapt the behavior of […]

published on 22.02.2024
What is Quebec’s Law 25 ? Safeguarding Data Through Robust Consent Mechanisms

In today’s era of data protection, what is Quebec’s Law 25 ? It has emerged as a substantial player, setting standards even more stringent than the European Union’s GDPR. As of September 22, 2023, compliance is not just recommended – it’s imperative. Fines for non-compliance range from a minimum of $15,000 to a formidable 4% […]

published on 15.12.2023
How to install cookie consent on your website for Quebec’s Law 25?

Navigating Quebec Law 25 on Your Website can be difficult – especially regarding installing the cookie consent widget. Don’t have the time to read this article ? Contact our specialist to get started.   Introduction to Law 25 Quebec’s Law 25, a legislation governing the protection of personal data, has reshaped the digital landscape for […]

published on 28.11.2023
Optimization for questions
How We Improve SEO Through Questions-Centric Tactics At Our Digital Marketing Agency

In the dynamic realm of digital marketing, ensuring you content resonates with your target audience is non-negotiable. Of course, you can hire an agency like Index, but why not also equip yourself with the skills to drive remarkable results internally? Learn from our pro tips in this article to improve your content production while harnessing […]

published on 13.09.2023
1 2 3 … 13